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A sensation of intimacy, nostalgia and comfort is captured in this color palette, a blend of delicate warm and cool colors with lavenders and pinks at its heart. Romantic arrangements express loving sentiments and admiration to mothers, sisters, grandmothers, aunts, best friends, significant others and brides-to-be.
© Society of American Florists
The Society of American Florists (SAF) is the national trade association for the floral industry, representing growers, importers, wholesalers and retailers of flowers and plants.
Society of American Florists
For Media Inquiries or Interview Requests
Jennifer Sparks, V.P., Marketing
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Other Floral Industry Organizations
American Institute of Floral Designers (AIFD): (410) 752-3318; www.aifd.org
Asocolflores (Colombia Flower Council Inc.): (305) 477-9147; www.asocolflores.org
California Cut Flower Commission: (916) 852-5166; www.ccfc.org
Florists' Transworld Delivery (FTD): (800) 788-9000; www.ftd.com
Teleflora, Inc.: (800) 253-5360; www.teleflora.com/abouttf.asp; www.teleflora.com/flowerblog
Wholesale Florist and Florist Suppliers Association: (888) 289-3372; www.wffsa.org