English French German Italian Portuguese Russian Spanish Filipino

Florist Directory

Directory of Local Florists

Tips on Flowers

saim_thumb

If a friend is having a party, send a floral arrangement to her home before the party starts. She'll appreciate your personal touch.

Energy of Flowers

See Jayme Barrett explain the floral energies in the video. Read more ...

Flower Factor

The Flower Factor

The Flower Factor featuring
the Fleurtations!

Society of American Florists

© Society of American Florists
All Rights Reserved.
Mother's Day Floral Statistics PDF Print E-mail

Mother's Day accounts for one-fourth of the floral purchases made for holidays. About one-third (32%) of adults (37% of men; 27% of women) bought flowers or plants as gifts for Mother's Day 2009.

Holiday Ranking

(Based on consumer purchases of fresh flowers and plants for holidays at all outlets.)

Transactions

Dollar Volume

Christmas/Chanukah

30%

30%
Mother's Day 24% 25%
Valentine's Day 20% 25%
Easter/Passover 13% 10%
Thanksgiving 6% 5%

What Mother's Day gifts are consumers buying?
Fresh flowers 63%
Outdoor bedding and garden plants 35%
Flowering houseplants 22%
Green houseplants 12%

For whom are they buying?
Self 8%
Gift 92%
Mother 58%
Wife/Spouse 28%
Mother-in-law 17%
Other relative 12%
Friend 5%
Girlfriend/significant other 2%
Other 6%

Data collected by Synovate eNation national online poll (2009) and IPSOS-Insight FloralTrends Consumer Tracking Study (2005).
 

Add comment


Security code
Refresh

Flower Meanings

Delphinium = Boldness

Delphinium Flowers

See more Flower Meanings.

Floral Designs

Romantic Floral Designs

A sensation of intimacy, nostalgia and comfort is captured in this color palette, a blend of delicate warm and cool colors with lavenders and pinks at its heart. Romantic arrangements express loving sentiments and admiration to mothers, sisters, grandmothers, aunts, best friends, significant others and brides-to-be.

Aboutflowers.com is the information resource on flowers, florists, plants and gifts.

Aboutflowers.com features photos and images of flowers, floral arrangements, bouquets, floral designs and plants, as well as tips on flower and plant care, a comprehensive list of flower meanings, the latest flower holiday statistics and numbers, flower design trends, sample card messages, flower gift-buying advice and a directory of local florists.

Aboutflowers.com offers flower gift and decorating and entertaining ideas for all occasions, including Christmas, Hanukkah, Mother's Day, Valentine's Day, Thanksgiving, Easter, Secretaries Week and Administrative Professionals Week. Brides-to-be will find tips for wedding flowers, including bridal bouquets, ceremony and reception flowers and advice for working with a wedding florist. Sympathy flowers help comfort a relative, friend or associate who has lost a loved one. Aboutflowers.com also features get-well flowers, prom flowers, and tips for ordering flowers and sending flowers to a man, and ideas for flowers for every room of your home.

Florists have always known that flowers make people happy, and now scientific research proves flower power. Aboutflowers.com highlights university research proving the emotional and behavioral benefits of flowers and plants. Rutgers research shows that the presence of flowers triggers happy emotions, heightens feelings of life satisfaction and affects social behavior in a positive manner far beyond what is normally believed. Another Rutgers study demonstrates that flowers ease depression, inspire social networking and refresh memory as we age. A Harvard study reveals that people feel more compassionate toward others, have less worry and anxiety, and feel less depressed when fresh cut flowers are present in the home. And a Texas A&M study demonstrates that workers' idea generation, creative performance and problem-solving skills improve substantially in workplace environments that include flowers and plants.

Aboutflowers.com is hosted by the Society of American Florists, the U.S. floral industry trade association.

Visit www.nationalfloristdirectory.com to find a local SAF member florist to send flowers, roses and gifts for delivery.