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Fun-loving, free-spirited, playful feelings are conveyed by the whimsical floral palette, which is characterized by flowers in bold, contrasting colors. Floral arrangements featuring these hues set an upbeat tone and are ideal for birthdays, graduations, promotions and other celebrations.
© Society of American Florists
|Valentine's Day Floral Statistics|
|Flower Holidays, Occasions & Parties - Valentine's Day Flowers|
Estimated number of roses produced for Valentine's Day in 2013: 233 million
Who's buying for Valentine's Day?
Twenty-five percent of adults purchased flowers or plants as gifts for Valentine's Day 2013; of those, 64% were men and 36% were women.
Data collected by IPSOS-Insight FloralTrends Consumer Tracking Study, 2005; and eNation National On-Line Research, Synovate, 2013.